Top Business Books


Featured Author:

Frumi Barr

Frumi Barr has published another best in class business book: "A CEOs Secret Weapon". Her unique approach to consulting and writing on sensitive issues that matter most to CEOs have brought great value to global executives leading top companies. Our Advisory Committee was most impressed by her new title and her position as our Featured Award Winner is a reflection of that.

A CEOs Secret Weapon 

How many leaders truly know their cause and purpose in life and pursue it with a passion that makes others envious? Few. How many of those leaders translate that passion into their enterprise? Fewer still. Readers of A CEO’s Secret Weapon discover how to do exactly that.

Frumi Barr employs the theory of projecting your inner self into the company. She harnesses the power of knowing your Why to implement solutions that work. Says Frumi, “Harness your inner passion—whatever it is—to become the most committed advocate for your cause that ever existed.” With the help of A CEO’s Secret Weapon, that is a realistic goal.

As the CEO of 3 businesses and CFO of 2, Frumi Rachel Barr is no stranger to acknowledging every detail that makes a company function. It is this awareness of complete team performance that has made her focus on helping top CEOs and executives conquer the challenges of self expression and team communication.

Frumi is highly educated with an MBA and a PhD in Business Administration. Being the mother of four in addition to juggling a full time career, Frumi has mastered the art of communication and mediation. She prides herself on being the source in the room all can trust and count on to solve inner team conflict. As a knowledgeable and strong woman, Frumi is able to unveil the real truths that plague many business environments in negative manners.

Frumi has served with the honorable title of Past President of the Professional Coaching and Mentors Association. She is currently the Mentorship Director for the Orange County Chapter of The International Coaching Federation. Frumi is the author of Confessions of a Resilient Entrepreneur and the soon to be released book What Now CEO? 5 Proven Strategies to Combat Loneliness at the Top.

This accolade from ExecRank is a reflection of all of the hard work my five thousand teammates have put in at AOL and I am honored to accept it on their behalf. Arthur Minson, CFO, AOL

It is truly an honor to be identified by ExecRank as a leader in the industry. It speaks volumes of the outstanding work done by the investments team at UPS and I find myself extremely fortunate to be associated with such a talented and dedicated group of individuals. Brian Pellegrino, Chief Investment Officer, UPS

I am honored by ExecRank’s recognition among my peer group and feel privileged to be a CMO at this exciting time of customer revolution. Elisabeth Charles, SVP, Chief Marketing Officer at PETCO Animal Supplies, Inc.

I very much appreciate ExecRank’s recognition of our work at Thomson Reuters to strengthen the underpinnings of our marketing activities with data-driven intelligence.  I am privileged to work with an exceptional executive team and a marketing organization focused on driving our business to continued success across the globe.

Tobias Lee, CMO, Thomson Reuters Tax & Accounting

ExecRank has assembled a ranking of HR Leaders who are helping to shape and transform the organizations and industries of which they are apart.  It is both humbling and an honor to be among those selected. Josh Friedlander, Chief Human Resources Officer, Latham & Watkins LLP

I am pleased to be chosen for ExecRank’s 2012 CMO Ranking. Behind every marketing leader, there is a team. I have been fortunate to have managed an incredible team of marketing professionals who deliver world class marketing and should share in this recognition. Vince Ferraro, CMO, Kodak

Being acknowledged among one's peers is among the most meaningful recognition possible. What an honor to be placed on such a prestigious list alongside some of today's true Marketing thought leaders. Evan Greene, CMO at The Recording Academy

I am grateful for the recognition by ExecRank but realize that it is actually an acknowledgement of the stellar work done by the finance staff at AutoNation, the tremendous leadership provided by Mike Jackson, and the dedication of the thousands of AutoNation associates who deliver world-class customer experiences everyday at our stores.

Michael Short, CFO, AutoNation

I’m honored by the recognition and pleased to be counted among a roster of CMO’s managing some of the finest brands in the world. Diane Dietz, EVP & Chief Marketing Officer, SAFEWAY INC.

I am extremely honored, humbled and grateful for the recognition by ExecRank for making the TOP CMO for 2012. I truly realize that it is a combination of many things and want to recognize that my professional path led me to MonaVie. Jeff Cohen, CMO, MonaVie

I am honored to be included in ExecRank’s listing of top CFOs, particularly because I consider this to be a testament to the capabilities and accomplishments of Avis Budget Group’s outstanding finance team around the world. David B. Wyshner, SEVP & CFO, Avis Budget Group, Inc

Working on an iconic American brand like Reader’s Digest, with the full support of RDNA’s management team and a dynamic sales and marketing team made this ranking possible. Thank you Execrank for this recognition, and thank you to my team. Mark Josephson, Vice President & Chief Sales Officer, Reader’s Digest

I am grateful to the nominating committee of ExecRank for this tremendous honor Peter E. Holmes, Ph.D. CMO Celanese Corporation

It is an honor to be among this distinguished group of financial leaders on ExecRank. It is really a reflection of the expertise and dedication of the entire team at Land O’Lakes. Daniel Knutson, CFO, Land O’Lakes

The Dean Foods team has done a tremendous job turning around the business and maximizing shareholder value. It is an honor to be recognized by ExecRank as part of this great team. Shaun Mara, CFO, Dean Foods

Frumi Rachel Barr, “A CEOs Secret Weapon”

Neville Isdell, “Inside Coca-Cola”

Virgil and Ken Scudder, “World Class Communication”

Patrick Lencioni, “The Five Temptations of a CEO”

Kevin Cashman, “The Pause Principle: Step Back to Lead Forward”

John Smyth, "The CEO: Chief Engagement Officer"

Alina Wheeler, “Designing Brand Identity”

Martha Heller, “The CIO Paradox”

Fraser P. Seitel, “Rethinking Reputation”"

Bob Parsanko, “The Leaders Climb”

Eric Mosley, “The Crowd Sourced Performance Review”

Mark Woods, “Attack Your Day Before It Attacks you”

David Horsager, “The Trust Edge”

Erika Anderson, “Leading So People Will Follow”

Lee LeFever, “The Art of Explanation”

Tom Searcy, “How to Close a Deal Like Warren Buffett”

Martin Murphy, “No More Pointless Meetings”

Paul Smith, “Lead With A Story”

Hunter Muller, “On Top of the Cloud”

Ravi Gopaldas Kathuria, “How Cohesive is Your Company”

John Kotter, “Leading Change”

Steve Van Remortal, “Stop Selling Vanilla Ice Cream”

Jonathan Fields, “Uncertainty; Turning Fear and Doubt Into Fuel for Brilliance”

Tim Sanders, “Today we Are Rich”

Tim Irwin, “De-Railed”

The higher one climbs on ExecRank’s list is assuredly correlated to the strength of one’s team. Randy Brandoff, CMO, NetJets

I’m honored to be included amongst such a strong contingent of thought leaders and understand that any recognition is a function of the great team at Intuit Andrew Westergren, Chief Strategy and Corporate Development Officer, Intuit

It’s an honor to be on this distinguished list of marketing and communications leaders. The ranking is a reflection of the hard work and passion of my colleagues throughout who are transforming the enterprise software industry. Jane Hynes, Senior Vice President, Public Relations & Comunications,

I am honored to be included with the outstanding leaders in my field in the ExecRank CFO rankings and recognize that neither GameStop nor I would be successful if it weren’t for the thousands of passionate, dedicated associates we have around the world. Rob Lloyd, EVP & CFO, Gamestop

Seeing the outstanding talent assembled here, I can honestly say that it’s an honor to be in the company of the many outstanding communications professionals on the ExecRank list. Any success I have comes from the support of my company and the strength of the communications team that surrounds me each day at MasterCard. Chris A. Monteiro, Group Executive, Worldwide Communications, MasterCard Worldwide

It is great to be included on this terrific list of thought leaders in marketing and see that ExecRank has incorporated criteria that reflect the evolving focus of our work as CMOs. Deborah Meyer, SVP & CMO, Pulte Group

I am honored to be included by ExecRank alongside a distinguished group of leaders in my field. This recognition is a testament to the dedication and expertise of the senior management team and my many exceptional finance colleagues at ABM. Dean Chin, Senior Vice President, Corporate Controller, and Chief Accounting Officer, ABM Industries

It is an honor to be recognized for the work we do at Land O’Lakes, Inc on behalf of our member-owners, and to be included in this prestigious group of colleagues and peers. Barry Wolfish CMO, SVP Corporate Strategy, Land O'Lakes, Inc

I am delighted to be included in ExecRank’s 2012 Top CFOs. It is an honor to be among this distinguished group of CFOs. It’s a reflection of the accomplishments of my dedicated team of finance professionals at Ingredion Incorporated. Cheryl Beebe, EVP & CFO, Ingredion Incorporated

While I appreciate the acknowledgement by ExecRank, I view this largely as a reflection of the great Marketing team at Fifth Third Bank, and the historic strength of this organization in executing major initiatives. Larry Magnesen, SVP & CMO, Fifth Third Bank

"I'm honored to be included in the ExecRank CMO rankings for 2013.  It's amazing to join this incredible list of the most talented marketers in the industry today."
Chris Lindner, CMO and SVP Business Development, Sperry Top-Sider

I am excited to be ranked among some of the best marketing minds in the world.  My success is a result of the great work of the Simmons marketing team who is bringing a new level of excitement to an industry that sells the ultimate fix for life's problems - sleep. Jeff Willard, Executive Vice President of Marketing at Simmons Bedding

I’m humbled to be included alongside such a remarkable list of CMOs and brands. Frank Sottosanti, CMO at Protective Life

I am proud of the progress my team has been able to achieve in repositioning Brocade as the clear leader in network solutions for cloud architectures. John McHugh, CMO, Brocade